A struggling town in the Japanese Alps finds itself in a desperate search for tourists to its publicly-run ski resort. Unable to compete with the swank resort on the other side of the mountain, local officials and inn owners have struck upon an idea to offer a wedding-and-ski package, complete with a wedding ceremony at a charming snow chapel they have built on the mountainside. The town welcomes its first customer in the beautiful Nanami Ayase (Rena Tanaka) who has arrived ahead of her fiance so she can learn to ski down the ceremonial "rice shower" slope without falling. The townsfolk's biggest concern, however, lies with three young down-and-out local skiers who constantly disrupt life in the town with their skiing antics and shady schemes to wring money out of unsuspecting visitors. One of them is Gin Shiroyama, a former world class mogul champ who was the local hero until a terrible spill effectively ended his career. Feeling guilty for the tremendous pressure they placed on him, the townspeople have chosen to leave Gin alone, letting him get away with anything. But they're quickly running out of patience. When Nanami hires Gin as her skiing instructor, it sets into motion a snowballing chain of events that could change everyone's future for the better, if it doesn't bury the town first.